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Showing posts from May, 2021

PartuZen: India’s First Dedicated Postpartum Wellness Product

PartuZen: India’s First Dedicated Postpartum Wellness Product Postpartum care has long been overlooked in India, where the focus traditionally remains on pregnancy and childbirth. Recognising this gap, Rajan Kumar designed a unique marketing strategy and scientific literature booklet to introduce PartuZen, the first Indian product dedicated to comprehensive postpartum wellness.   The Vision Behind PartuZen Rajan Kumar understood that women’s recovery after childbirth is not just physical but also emotional and hormonal. His strategy was simple yet powerful: combine scientific credibility with empathetic communication. Instead of presenting the product as just another supplement, he positioned PartuZen as a companion for mothers rediscovering strength.   Marketing Strategy Idea The campaign focused on three pillars:   - Education: Distributing booklets with references from global journals to build trust.   - Empathy: Using visuals of mothers and ba...

१८ वर्ष के काम उम्र के बच्चे का रेजिस्टशन करे

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                                      १८ वर्ष के काम उम्र के बच्चे का रेजिस्टशन करे   कोरोना की तिसरी लाट को देखते हुए ,कोल्हापुर शहर महानगरपालिका ने १८ वर्ष से कम उम्र के बच्चे का ऑनलाइन रेजिस्टशन करने का आग्रह किया है ताकि सही समय पर उन सभी बच्चे को कोरोना की तीसरी लाट से बचाव योजना बना सके। ऑनलाइन रेजिस्टशन के माध्यम से प्रशासन को सही संख्या मालूम चल सके इसलिए हर माता-पिता अपने छोटे बच्चे जो १८ वर्ष से कम है उनका रेजिस्टशन निचे दियेगये लिंक पर करे.  http://forms.gle/m4Txi1wdQoA5yE547 आप ये न्यूज़ आज के लोकमत के २ पेज पर पढ़ सकते है। 

Difference in job function of ABM & RBM

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                     Difference in job function of ABM & RBM  In the medicinal or FMCG industries, Area Business Managers (ABMs) and Regional Business Managers (RBMs) play pivotal yet distinct roles in driving growth. An ABM generally oversees a lower home, managing field sales teams, meeting targets, and ensuring product vacuity at the original level. They concentrate on politic execution, similar as enforcing marketing strategies, erecting customer connections, and resolving day- to- day functional challenges. On the other hand, an RBM operates on a broader scale, managing multiple ABMs across a region. Their responsibilities include strategic planning, assaying sales trends, and aligning indigenous performance with organizational goals. They act as a bridge between the company's advanced operation and field teams, ensuring flawless communication and harmonious execution of strategies.for depth details please read this ar...