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Showing posts with the label Is Pharma Sales Training the Same as Before

PPROM in Pregnancy: Can Nutraceuticals Help Protect Mothers and Babies?

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PPROM in Pregnancy: Can Nutraceuticals Help Protect Mothers and Babies? Pregnancy is a delicate journey, and every stage brings unique challenges. One of the most serious complications is PPROM (Preterm Premature Rupture of Membranes) — a condition where the amniotic sac breaks before 37 weeks of gestation. This sac holds the amniotic fluid that cushions and protects the baby. When it ruptures too early, the fluid leaks, exposing both mother and child to risks such as infection, premature labor, and neonatal complications.   🌼 What is PPROM? PPROM occurs in about 3% of pregnancies and is responsible for nearly 30–40% of preterm births. The exact cause is often unclear, but risk factors include infections, previous preterm deliveries, smoking, poor nutrition, and cervical or uterine abnormalities. Symptoms usually involve a sudden gush or continuous leak of fluid from the vagina, which is not controllable like urine. Immediate medical evaluation is essential.   🧪 Ho...
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Is Pharma Sales Training the Same as Before?

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Is Pharma Sales Training the Same as Before?    With 25 years of experience in the pharmaceutical industry, I've witnessed significant changes in how companies train their field force, pharma sales rep training . Based on a recent survey conducted with around 100 of my pharma colleagues, it’s apparent that post-COVID, most pharmaceutical companies no longer prioritize comprehensive training. Rather, they rely on a single day of field training or a brief room session before sending their sales representatives into the market. Unfortunately, this approach is ineffective and wo n't yield positive sales results.   The Decline of Structured Training     Before COVID, pharma companies had well- structured training programs. These included   – Company Culture and Strategy New hires were introduced to the company’s vision, mission, and long- term goals. - Product Knowledge Detailed sessions on the mechanism of action, indications, and benefits of each...
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