How to Handle Doctor Objections in Real Visits

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How to Handle Doctor Objections in Real Visits In the world of pharma sales marketing, every Medical Representative (MR) and Area Business Manager (ABM) knows that doctor calls are the most critical part of their daily routine. Yet, one of the biggest challenges faced during these visits is handling doctor objections. A question from a doctor can either build your credibility or expose your lack of preparation.  Drawing from the 26 years of experience of Mr. Rajan Kumar in pharma sales and marketing, this article explains how to handle doctor questions effectively and why product knowledge is the foundation of success.  Listen First, Reply Later The first golden rule is simple: listen carefully. Many representatives rush to answer without fully understanding the doctor’s concern. This impatience often leads to incomplete or incorrect replies. Mr. Rajan Kumar emphasizes that before speaking, you must pause , absorb the question, and ensure you understand it clearly. Doctor...

Challenges for Pharma sales people after lock down and How to overcome..?

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Challenges  for Pharma sales people after lock down and How to overcome..?

 First challenges to Resume our Business, Safety & Survive the job.

 In Covid 19 zone wise  Scenario  based on approach  RED/ORANGE/GREEN Zone..

 first should Allow your self on Green Zone area than Orange zone with Protecting Themselves  -  Protecting & Supporting others 

 1 Safety kit:
a) Surgical Mask
b) Sanitizer
c) Hand glove 
d) Face protecting ( cloth mask/Handkerchief etc)

2  Awareness:
1) Self Awareness
2) Team Member's Awareness
3)  Everyone must known What to Do's And Don'ts 

 3 Avoid: 
1) Avoid to meet Paramedical/hospital admin/perches channel person 
2) Avoid to go Near by Covid-19  Patients ward area.
3) Avoid to meet Dr in patient Crowd time! don't wait there patients crowd is huge 

4 Travels
1) Use self Transport to maintaining Hygiene and social distancing
2)  Motorcycle/sooty only 1 person seat  
3) ABM/RBM/ZBM Avoid to outstation with Public Transportation. 

5 Download 'Arogya sethu' app

No Team Meeting  physically for next Few Month

 First Your safety keep Social Distance is best Medicine .

6 Try to meet Retailer's and By Remainder call with LBL to Your Customer's or Via Social Media or SMS or email.  Becz You have to Retain the Company business also.

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